Intern, Product Marketing

Sunnyvale, CA

Position Description

We’re Blue River, a team of innovators driven to create intelligent machinery that solves monumental problems for our customers. We empower our customers – farmers, construction crews and foresters - to implement safer and more sustainable solutions, driving increased profitability and with less reliance on scarce labor. We believe that focusing on the small stuff – pixel-by-pixel and task-by-task - leads to big gains. With our partners at John Deere, we have the ability to bring innovative computer vision, machine learning, robotics, and product management solutions to scale production, maximizing their potential impact.
Our people are at the heart of what we do. Through cross-discipline collaboration, this mission-driven and daring team is eager to define the new frontier of mobile robotics. We are always asking hard questions, rapidly iterating, and getting our boots in the field and on-site to figure it out. We won’t give up until we’ve made a tangible and positive impact on the planet.
Job Responsibilities:
  • Build a deep appreciation and understanding of the customer and the market for our discovery work by developing and supporting qualitative and quantitative customer research including in person interviews, surveys, focus groups, and academic/government/industry data
  • Be the driving force behind the creation of a new customer advisory board focused on one of our discovery programs
  • Be a lead in the planning and execution of customer interviews for two discovery programs throughout the target geographies and customer segments 
  • Translate customer feedback and opportunities into clear, concise report outs to support a cross-functional team of Product Managers, Engineers and Agronomists as they advance early phase discovery work towards technical solutions that meet customer needs
  • Develop visual tools and content to increase the team's understanding of customers, the market, and competition including interview kits, simulations, prototypes, videos, and demonstrations
  • Develop and communicate personas of customers that would be target customers for the early phase solutions in development
  • Contribute to the team’s overall success by supporting and participating in any stage of the product development process as needed
  • Contribute to the continuous improvement of how Blue River approaches product development and marketing through recommendations and the development of new strategies, processes, and tactics
Required Experience & Skills: 
  • 4+ years of total work experience in related or similar roles
  • 2+ years of direct experience within a marketing function
  • Interest in agricultural or related industry
  • Interest in product management and/or product marketing
  • Strong interpersonal and communication skills - must be comfortable with customer outreach and conducting interviews (remotely as well as in person)
  • Willingness to travel for interviews within the United States
  • Strong organizational, planning and problem-solving skills with an ability to communicate with customers
Preferred Experience & Skills:
  • Experience with or knowledge of agriculture technology
  • Knowledge of agricultural production systems - notably cotton and/or corn
  • Experience with products that apply Artificial Intelligence and Machine Learning
At Blue River, we’re passionate about creating an inclusive workplace that promotes and values diversity. While we have more work to do to advance diversity and inclusion, we’re investing in our programs, including recruiting, mentorship, career development, and learning & development to ensure they support our Diversity, Equity and Inclusion goals.
We support each employee living a full life, enabling a thriving career and accomplishing a meaningful, challenging mission while collaborating with incredible people. 
We are dedicated to building a diverse and inclusive workplace, so if you’re excited about this role but your past experience doesn’t align completely with the job description, we encourage you to apply anyway.
We are an equal opportunity employer and do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, or disability status. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.
The US base salary range for this position is $26.00 - $42.00 per hour
Our salary ranges are determined by role, level, and location. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your location during the hiring process.
During the recruitment process, we may identify an alternative role or level which you are more suited to. If your ideal role at Blue River differs from the advertised position, we will provide an updated pay range as soon as possible during the hiring process.

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